How to trigger the reader’s neurons

Mirror neurons are part of our “resonance circuit” and help us help us to empathise. These neurons fire when we see, hear or read something. For instance, we wince when we see someone stump their toe. We experience fear watching a horror movie. We fall in love when we read a romance.

When the writer creates resonance in the reader’s mind, the reader adopts the story as their own. In other words, our words light up our readers’ imaginations.

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