Readers want to be immersed in new worlds. They enjoy the rhythm and vividness of words. Problems and conflicts also grab their attention. The more difficult the problem, the greater the hold the story has over them.
“All good books are alike in that they are truer than if they had really happened and after you finish reading one you feel that all that happened to you and afterwards it all belongs to you; the good and the bad, the ecstasy, the remorse and sorrow, the people and the places and howContinue reading “Hemingway on what makes a good book”
Mirror neurons are part of our “resonance circuit” and help us help us to empathise. These neurons fire when we see, hear or read something. For instance, we wince when we see someone stump their toe. We experience fear watching a horror movie. We fall in love when we read a romance. When the writerContinue reading “How to trigger the reader’s neurons”